Understanding your competitions strengths and weaknesses and defining where to win
Original Air Date: 28 May 2009
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Organisations have been, and always will be, subject to rapid change, high dynamics, and increasing discontinuity. In the late 1960s management guru Peter Drucker advanced the argument that the world had entered the “Age of Discontinuity,” meaning that change was occurring more rapidly than it had in the past.
Managers need to prepare for change and look for new constellations for better ways to reallocate their resources and to position their companies in the market. Strategic management in such an environment involves creating and moulding the future, along with making sense of the past and developing the capability for long-term flexibility and strategic opportunism. The key challenge for today’s managers is to formulate a strategy and execute a strategic management system under complex circumstances.
But how are managers to achieve this essential task? In particular when the situation at hand is too complex for conventional (i.e. mostly linear) forms of analysis, Business Wargaming, (a methodology developed originally in a military context), offers decision makers a way, if not to eliminate, at least to reduce the uncertainty they face when making decisions. The Webinar will give clarity on how:
* To actively involve the participants
* To anticipate future developments through simulations
* Multiple perspectives are included
Questions:
Unable to attend? You can still listen to or watch the webinar at a time that is convenient for you. Our archive is offering webinar recordings in MP3 format (audio only) or in Windows Media Player format (audio with slides).
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