TWO DAY EXECUTIVE WORKSHOP from one of the foremost expert on how to deliver a practical methodology that can be deployed in any organisation to dramatically improve the success rate of innovation, growth opportunities and the bottom line.
Proven tools to surprise customers with the products and services they really want
Tony Ulwick
Anthony (Tony) Ulwick, is author of bestselling book ‘What customers want’ a distinguished lecturer and world leader in the field of innovation and marketing strategy. Tony’s passion has always been to determine why corporate innovation performs so poorly. His work in this field started in his days at IBM and has continued into his 20 plus years consulting with leading global companies like Microsoft, AIG, Bosch J&J, Kimberly Clark, HP, Motorola and many others.
He is also CEO of Strategyn, a consulting firm specialising in the management of innovation. Through rigorous primary research as well as real world application, Tony has identified some core “truths” about innovation and its impacts on growth. He has formulated these into an extremely practical body of knowledge that companies can use to deploy within their organization. Called Outcome Driven Innovation, Tony’s methodology is emerging as a new global standard for the front end of innovation, changing the way leading companies approach markets and pursue opportunities.
| Flexible Product Development Building Agility for Changing Markets |
Date: 22 Apr 2008 - 23 Apr 2008 Speakers: Dr. Preston Smith |
| Customer Driven Technology Strategies Driving Innovation by Successfully Anticipating and Meeting Future Needs |
Date: 27 Mar 2007 - 28 Mar 2007 Speakers: Dr. Jay Paap |