Customer Driven Technology Strategies
27 - 28 March 2007
Marriott Heathrow, London
An intensive seminar for product, science, technology, engineering and marketing leaders
presented by Jay Paap.
“...to be truly effective, you need to do more than adopt the language of the latest fad: you have to shift in the way in which you think about technology innovation.
This seminar draws on over 30 years of experience in applying a proven planning framework to anticipate the products and services that your customers will value in the future. It will give you the practical skills you need to make customer focused innovation an integral part of your management practice.”
Dr. Jay Paap
Learn how to focus your technology investments in areas that will have the most significant impact.
This one or two day seminar will give you the knowledge and tools you need to create a robust and future-proof technology strategy by learning how to:
- Anticipate customer needs,
- Understand and predict disruptive technologies,
- Develop strategies for technology innovation,
- Build technology and product roadmaps to guide innovative developments
- Scout for and source critical technologies, and
- Develop a balanced technology portfolio.
You will come away with a clear roadmap to convert your vision into action, via internal ventures, spin-outs, strategic alliances and partnerships and corporate venture capital; and you will know how to tap into other people's innovations to grow your business.
Sponsors:
Hype Softwaretechnik is Germany's leading supplier of idea management software for new product development. With more than 50 installations, our flagship product HypeIMT supports companies such as Siemens, DaimlerChrysler, and BASF in managing the early stages of the innovation management process. No matter whether you and your team presently manage your product ideas with PowerPoint templates and Excel diagrams, or whether you work with a home-grown idea database – HypeIMT can assist you in managing your innovation pipeline even more effectively.
Bubble is a management consultancy specialising in New Product Development. The company helps its clients achieve enduring growth through improved new product strategies and product development processes. A comprehensive approach leads to world class performance in identifying the right products, developing them right first time, and establishing the right supply chains to maximize product profitability.
Sexy, innovative and commercial design is at the core of Minima’s existence: an award winning consultancy, Minima provides a concept-to-manufacture service across industry sectors including consumer, packaging, medical, industrial and telecoms.
One of Minima’s outstanding strengths is developing innovative solutions which result in commercial success for clients.
If you would like to sponsor this seminar please contact Phil Roberts on +44 (0)1325 329 885, or by email at philip.roberts@pure-insight.com.