Strategic Portfolio Management
27 - 28 June 2011
Dorint Hotel, Amsterdam Airport, Holland
Led by Dr. Robert Cooper creator of the world's most widely implemented NPD innovation process.
How to obtain an optimal balance between risk and return in your portfolio.
“Picking the right development projects and platforms to invest in is at the heart of successful product innovation, but effective project selections or portfolio management hinges on having a clearly-defined and articulated product innovation and technology strategy for your business. Which markets, technologies or products should you focus your efforts on? Join me for this insightful seminar and learn how to develop effective and profitable product innovation strategies for your business.”
Seminar Instructor: Dr. Robert G. Cooper
This comprehensive seminar uses a workshop or hands-on approach. It includes, lecture and discussion sessions, question-and-answer periods, and illustrations by way of experiences and examples in other companies. It provides you with the knowledge and examples needed to return to your own business and begin implementation by extensively covering the following key topics:
- Developing a product innovation strategy and how it impacts on NPD performance
- Defining your strategy – which markets, technologies and products types do you focus your product development efforts on?
- Developing your strategic product and technology roadmap
- Understanding the tools to use for effective gates and portfolio reviews
- Ranking and prioritizing of projects – picking the winners
- Using strategic buckets for more effective resource allocation
Who Should Attend
The seminar-workshop is designed for executives and senior managers responsible for maximizing the returns on their innovation efforts in the fields of Business Strategy, R&D, New Products, Marketing and Business Development.
Event Sponsors:
Cambridge Design Partnership is a leading research and development consultancy focused on creating value for our clients by converting new ideas and technology into commercial success. Our clients come from the medical, industrial and consumer industries and they have one thing in common: they see investment in innovation as fundamental to growth and competitive advantage.
Strategyn UK helps product and service companies in B2B and B2C sectors create corporate innovation programs that drive product, service, operational, and business model innovation. We enable companies to create a culture of innovation and a systematic, rigorous engine for risk-mitigated organic growth. At the heart of our approach is Outcome-Driven InnovationTM
previous seminars
| Creating Great Opportunities / StageGate for Technology Development & Platform Projects Discover the secrets of how to get ideas into the pipeline, and manage technology platforms for profitable results. |
Date: 1 Oct 2007 - 2 Oct 2007 Speakers: Dr. Robert G. Cooper |
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| Customer Driven Technology Strategies Driving Innovation by Successfully Anticipating and Meeting Future Needs |
Date: 27 Mar 2007 - 28 Mar 2007 Speakers: Dr. Jay Paap |
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| Driving Predictable, Sustainable Innovation into New Product Development Discover how to put the ground work in place to make your company an innovative enterprise throughout. |
Date: 15 Nov 2006 - 16 Nov 2006 Speakers: Brad Goldense, Donald Stewart |
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| Lean, Rapid and Profitable New Product Development / New Product Portfolio Management Discover the secrets of how top performing companies accelerate their new product process and improve their development productivity. |
Date: 18 Sep 2006 - 19 Sep 2006 Speakers: Dr. Robert G. Cooper |
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| Products of Tomorrow How will you identify and develop your company's next breakthrough product. |
Date: 08 May 2006 - 09 May 2006 Speakers: Navi Radjou, Tim Jones, Jay Paap |
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