Creating Great Opportunities / StageGate for Technology & Platform Projects
1 - 2 October 2007
Sheraton Hotel, Heathrow, London
Two brand new one-day sessions from the world's most respected NPD expert.
Discover the secrets of how to get ideas into the pipeline, and manage technology platforms for profitable results.
Agenda - Day 2
| 8.00 | Registration & Continental Breakfast |
|---|---|
| 8.30 | Introductions and Getting on the Same Page Technology and platform development projects are the foundation or launch pad for new products and new processes and thus are vital to the prosperity of the modern corporation. But these capability- and knowledge-build projects are often mismanaged – companies employ the wrong process to manage these projects, and apply inappropriate financial criteria for project selection. This introductory session identifies the challenges faced in platform developments, fundamental research projects and technology development programs. It also shows why traditional development models, processes and methods simply don’t’ work for these high risk and bolder platform and technology development projects. The stage for seeking solutions to these problems and challenges during the day is set. |
| 9.00 | The Critical Success Factors Studies into success and failure in high risk projects, such as platform, science and technology developments, have identified many factors that separate winners from losers. The seminar leader outlines these critical success factors – what successful project teams and businesses do differently. How you can translate these success factors into action in your company is also highlighted. This section is largely based on the seminar leader’s own research, which has been extensively published in leading journals and magazines. |
| 9.45 | Morning Refreshments and Networking Break |
| 10.00 | Team Exercise: Identifying the Major Challenges Associated with Your TD Process Attendees have an opportunity to meet in a workshop format with other attendees to discuss problems of mutual interest, and probe possible solutions to these problems. |
| 11.00 | The TD-Process Stage-Gate® Road Map How do you manage, run and execute your platform, science and technology development projects in your company? Just because technology and platform development projects are different from traditional new product or process improvement projects does not mean that there is no appropriate system for managing them. Quite the opposite! Leading companies, with a long history of successful platform and technology development, have implemented Cooper’s Stage-Gate process – but it’s a new and different Stage-Gate system designed specifically for such projects. It’s called “Stage-Gate-TD” and been written about in various R&D journals and publications only recently. But get the details of this unique process designed to drive these high risk and often ill-defined projects from idea through to commercial reality. |
| 12.30 | Lunch |
| 13.15 | Picking the Winners: Gates and Gatekeeping for Effective TD project Selection Making the resource commitment decisions for technology and platform development projects, especially in the early stages, is problematic for many companies. Clearly, traditional tools, such as financial analysis, NPV and profit criteria, are not too useful. In these projects with much undefined, the level of uncertainty is so great that numerical estimates of expected sales, costs, investment and profits are likely to be grossly in error. There exist many uncertainties in the typical platform, science or technology project, but the one thing that you can be certain about is that your numbers are always wrong. Indeed there is considerable evidence that businesses that rely strictly on financial tools and criteria to select these projects end up with the lowest value development portfolios. The seminar leader identifies the best evaluation techniques and methods that yield the most robust development portfolios, according to studies that he conducted with the IRI (Industrial Research Institute) in the USA. These include scorecard methods, real options and the productivity index tools. |
| 14.45 | Networking Break |
| 15.00 | Tips for Successful Implementation of Your TD Process The seminar leader reveals a typical “go-forward plan” for designing and implementing these methods, procedures and processes for managing technology development and platform projects. He also suggests a number of tips and hints based on his experiences in other companies – hints that prove useful as you design your own implementation plan. |
| 15.45 | Exercise: Action Planning for Your TD Process Attendees have a chance to discuss their own plans for moving forward within their own companies. Open discussion. |
| 16.15 | Wrap Up, Question and Answer Period |
| 16.45 | Seminar close |
Event Sponsors:
Hype Softwaretechnik creates idea management software for new product development. Our flagship solution, HypeIMT, supports global leaders such as BASF, DaimlerChrysler, and Siemens in managing the innovation process. HypeIMT's flexibility enables quick and cost-effective implementation, controlled change management, and customizable functionality that allows information sharing. Hype's unique pricing makes HypeIMT an attractive choice for clients of all sizes.
Bubble is a management consultancy specialising in New Product Development. The company helps its clients achieve enduring growth through improved new product strategies and product development processes. A comprehensive approach leads to world class performance in identifying the right products, developing them right first time, and establishing the right supply chains to maximize product profitability.
Kinneir Dufort is an award winning innovation and design consultancy. With 30 year’s experience combining consumer insights and emerging technologies to create genuinely inspiring solutions. This allows our clients to harness big ideas, innovate and lead the competition. Our in-house facilities include R&D and design & prototyping studios. We span research, brand innovation, concept ideation, NPD, mechanical & electrical engineering and industrialisation.
- Overview
- Background
- Instructor
- Agenda - Day 1
- Agenda - Day 2
- Deliverables
- Testimonials
- Venue
- How to register
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