Product Pipeline Management Webinars and Publications : Pure Insight

	The Essential Guide to Portfolio Management
	Doing projects right is only half the challenge for companies today. Most companies still have too many projects, stretching the team, clogging the whole process, and wasting considerable resources on projects that will never deliver the expected returns.

$299.00

	The Portfolio Chessboard
	In this highly practical session, Julia will introduce 'The Portfolio Chessboard' a unique, structured yet flexible process and tools to bridge the gap between strategy and portfolio.

$149.00

Adding Service Innovation to Products to Create Breakthrough Innovations

Increasingly industry leaders complement their product offerings with service innovation to enhance the overall customer value. HP, Apple, Rolls Royce, Motorola, Oracle, and GE can all credit service innovation with boosting their innovation returns and market position. The net result of product plus service (i.e., integrated) innovation is growth in existing markets and expansion into adjacent markets. In this Webinar, Mr. Shelton will show how companies have raised their game (and profits) by making the transition to integrated products and services, along the way describing how companies can use key levers to create innovative solutions—not just products—to customer and consumer problems.

$149.00

	Successful Product Development
	Studies show that for the majority of companies, NPD productivity is in decline. The most common reason for this is that companies are still failing to get to grips with the basics of new product development...

$299.00

	Sustainability, and NPD strategies to benefit from demand for sustainable products
	Professor Steve Evans of Cranfield University will emphasise first and foremost that sustainability is not simply a response to environmental pressure groups or even to legislation. He will demonstrate the practical economics that underpin sustainable product development, and show how sustainability makes not only good environmental sense, but good business sense too.

$149.00

	Key components of managing NPD project teams
	An ideal team structure needs to take into account both what is ideal for the business as well as what is ideal for the project, but what might be ideal for the project might not be practical from a business perspective. It’s a careful balance, which requires careful selection of the right components to suit both needs.

$15.00

Developing, selecting and implementing good NPD metrics

When it comes to product innovation metrics, few companies believe they have the right metrics in place, and some have very few relevant measures at all. We have taken a “back to basics” approach reporting potential hurdles, illustrating the metrics companies are looking at, and featuring effective processes and tools for developing and deploying balanced measurement systems for the entire product development process.

$15.00

New team working demands, require new team working training and skills development

It is critical that companies actively develop people to work effectively in today’s new product development teams. In doing so, they must consider the hurdles presented by outdated organizational approaches and widening ‘generational’ cultural differences. This Insight reviews these hurdles, examines the core skills required for team working, today, and presents some insights into what companies, and managers, can do to improve their efforts to develop the best people for their needs.

$15.00

	Using Strategic Six Sigma to Improve the Innovation Process
	Based on an interview with Raytheon’s Robert Carter, this Quick Insight describes a way to apply a framework from the Six Sigma defect reduction methodology to the innovation process and describes an example of such an application. It also discusses the necessity of balancing the technological, organizational, and human sides of innovation.

$15.00

Strategic Roadmapping

This Quick Insight explores roadmapping as a vehicle to bridge the gap between ‘R’ and ‘D’. This powerful technique is being increasingly adopted as a core integrating mechanism for strategic planning and innovation. But, it can be challenging, and there are some key success factors that companies must consider before embarking on a roadmapping initiative. An overview of roadmapping, along with sample roadmaps, two alternative workshop methods for developing a first cut roadmap, and a detailed case study makes this a very practical and flexible Insight.

$15.00

Managing Multi-site Collaborations

While development projects often have to change direction due to external factors, just as many are diverted off course by ‘people’ issues. Although these can be worked through and a project brought back on line, all too often the failure to tackle, early on, these internal ‘team and culture’ factors can lead to a project’s demise. There are crucial lessons to be learnt from such experiences.

$15.00

New Product Development Start Up

In this highly practical session, attendees will learn about the importance of properly focused New Product Development (NPD) start-up activities to the future success of the project, and ultimately to successful product launch. They will be shown the key elements of robust start-up activity, from planning through to follow-up, and will learn how to take these elements and apply them as befits their own business and project landscape. Particular attention will be paid to focus and clarity, which underpin everything that follows start-up, and can make the difference between a successful launch and a project that goes nowhere fast (and expensively).

$149.00

Successfully tapping into and managing external resources

British Telecom’s Customer Centricity Programme makes use of external vendors to deliver specific improvements to the online capabilities of the company. It then stands these vendors down as soon as their part of the program has been delivered. By highlighting the factors companies must consider to make collaborations successful, this Quick Insight takes a look at what two leading companies are doing to improve the productivity of their New Product Development processes.

$15.00

Fast-start Strategic Technology Roadmapping

In this practical session, Rob will provide an overview of the roadmapping approach widely used in industry to support strategic planning and innovation. Strategic roadmaps are simple visual diagrams that chart the overall development and alignment of activity across the business, linking technology investments to business goals and market drivers. The principles of roadmapping will be illustrated with examples that highlight alignment strategy, participants, process and key perspectives from a range of industries.

$149.00

Evolving a portfolio management process

Until recently, Intel struggled with a 10-week long annual product planning process which put a severe strain on management time and relied on data that was never entirely accurate. This Quick Insight takes a look at what portfolio management is, why it should be used, and describes how a highly-successful pilot project significantly improved Intel’s product planning process. As it becomes an ever more widely adopted process, this is a must read report for those looking to save time and money in their planning process.

$15.00

Strategic Roadmapping to Find Large, Valuable Opportunities at Minimum Risk

Communication between different disciplines and functions is critical to effective innovation and roadmapping is invaluable as a communication tool. Charles Boulton and Howard Biddle will position roadmapping as an essential aid to cross-disciplinary working, to crossing geographic and business unit boundaries and to integrating the desires of the market and the capabilities of the company. By integrating market foresighting and customer needs analysis it becomes possible to identify new innovation arenas. Articulating the demands upon and the capabilities of technologies allows both game-changing innovation and risk management.

$149.00

User Manufacturing, Instant Companies, and Customer Co-Creation

This session will discuss the upcoming user manufacturing trend, a development that recently is taking shape in larger scope and scale: User manufacturing refers to a publicly available software, manufacturing, and distribution infrastructure that enables creative users and customers to design, build, and sell their own creations to a larger public – without the traditional investments in setting up a business. User manufacturing supplements – or substitutes – mass customization strategies which many companies have implemented. It also may become the most efficient strategy to serve the long tail of variants in many industries.

$149.00

Introduction To Phase-Review / idea-to-launch Systems

Stage-Review-Gates or Phased Gates, whatever terminology you use, have become the established best practice model for managing and controlling the evolution of a new product, from idea through to full commercialisation. If you are responsible for implementing and managing this process, or even if you only play a small part in its execution, then you need to understand why this is the case. This session will explore some of the unique characteristics of New Product Development and show why Idea-to-Launch systems are so effective. Sector and industry specific examples will be used to show how the same principles need to be adapted for each situation.

$149.00

Managing Risk in an Uncertain World

Guy Merritt is director of engineering at Tellabs Broadband Products group where innovation risks are at the forefront of his daily business. His extensive experience in project management has helped clarify his thinking around risk management – what is risk, how can it be managed, and how can risk and breakthrough opportunities co-exist? As NPD teams feel the need to take risks and differentiate from the competition is stronger than ever, this webinar proves to be one of the most insightful as Guy discusses reconciling these two seemingly opposing forces: creating and assessing levels of risk that are acceptable without sacrificing true innovation.

$149.00

Where innovation happens part I: innovation in a specific group

When innovation happens in different locations within a business and no consistent frameworks or processes exist it is difficult for a management team to evaluate and make decisions about which ideas to fund and what ideas and solutions are possible. For this reason, OVO advocates the introduction of a central or corporate innovation team to encourage more consistent use of innovation processes, tools and techniques. DSM and HANNING are two companies that successfully operate in this way to help their organizations achieve innovative excellence.

$15.00

Where innovation happens part II: innovation across groups/business functions

When innovation occurs across different product groups or business functions, the teams may view each other as competitors for investment and resources or they may have a reluctance to work on innovations that were "not invented here". While OVO advocates the introduction of a central or corporate innovation team to encourage teamwork and collaboration, Dave Wall of DuPont Teijin Films has found that encouraging the initial development of a small number of high-quality relationships is an alternative way to establish sustainable and goal-oriented co-operation.

$15.00

Overview of Structured Innovation Planning

Structured Innovation Planning is a framework and set of tools for creating a learnable, repeatable process that any company can develop and implement in order to discover new opportunity areas, organize insights into new patterns, group insights into new concepts, and make selections among various strategic alternatives that will achieve their growth requirements. The process exists within and subsequently affects the forces of the company’s strategy and vision, its culture and motivation of people as well as the demands and needs of its customers, market forces and the organizational processes and structures that govern operations. Successful, repeatable innovation requires an integrated combination of the right people, processes and culture that will allow a business to increase the value it delivers to its customers. The session addresses how leaders are struggling with the challenge of getting their company to realize breakthrough organic growth and that companies don’t need more ideas, they need more relevant and focused ideas.

$149.00

Cost-Effective Intellectual Asset Tools

This Webinar is aimed at helping companies and inventors decrease costs and increase returns on Intellectual Asset (IA) investments by developing holistic IA strategies to better protect products and processes. It begins with a review of a wide scope of patent strategies, including tips on telling the inventive story, considering unconventional patent approaches, and integrating marketing strategy with patent strategy. It also covers intellectual assets other than patents, including aggressive techniques such as defensive publications, digital intellectual assets, and other tools. The session covers specific case studies, best practice tips, and resources for next steps. Key topics include: defensive publications, domain names, digital intellectual assets, patents, and trademarks.

$149.00

Balancing your Portfolio to Link Tactics with Strategy

This Webinar covers advanced tools and techniques to assess company, customer and competitive insights to drive innovations in the most effective direction given the current environment, and finding opportunity gaps to exploit for future growth. Attendees will gain insight into developing processes for assessing their portfolios so they can develop strategic alternatives their senior leadership may review for investment potential. By using portfolio management, companies will be better able to allocate their resources, select high-value projects, and operationalize their business strategy.

$149.00

Using Needs Cluster Analysis to Identify New Market Opportunities

Traditional market research, segmentation and brand assessments provide useful data when optimizing an existing offering to an existing customer; this mode of research excels at describing the current state, but not predicting future opportunities or unmet needs. Basing a new offering on a segment, as it is traditionally defined, does not provide enough insight to make the offering distinctive. Needs clusters are a new research strategy tuned to delivered deep, proprietary insights for innovation. The strategy intends to identify the intersection between customer requirements (what they want/need) and customer behavioral modes (how they go about getting what they want/need). Needs clusters can be used to drive concept generation, manage a product portfolio, and develop a new product strategy (though identification of opportunity areas).

$149.00

How to Design a Phase-Review process

Whether you have an established Phase-Review process which needs revitalising, or whether you need to start from scratch, if you need to understand how to design an effective Phase-Review process, then this Webinar is required listening. The second in a series of three, this session will take an in-depth look at the critical design features of successful 'idea-to-launch' processes. Based on observations and experiences from many different organisations and sectors, this webinar will give you valuable insight into what really works and what doesn’t. If you are responsible for implementing and managing this process, or even if you only play a small part in its execution, then you need to understand the fundamentals of what attributes make for a solid, robust and workable system.

$149.00

How to successfully Implement your Phase-Review process

Implementing any new process has its challenges. And few processes impact so many parts of an organisation, and require such an attitudinal change as a Phase-Review process. This Webinar, the third in an excellent and well received series of three, will address the real critical success factors for implementing Phase-Review, or as they are also known Idea-to-Launch processes, and suggest solid, pragmatic steps that can be taken to maximise the chances of success. It will cover the key topics such as What if it’s always 'the wrong time of the year'? how to derive benefits from Dry runs, Pilots and Launches, Whether to go for implementation by Big Bang or on a 'project by project basis, as well as how to deal with common concerns and integrating your Phase-Review process with wider process improvement initiatives.

$149.00

8 Dimensions of Excellence for Aligning Strategy, Measures and Customer Priorities

How would you feel to discover your car engine was only running on one or two of its eight cylinders? Whether your “car” is an organization or a key project, you wouldn’t knowingly continue to drive it that way. Yet change initiatives often promote customer success as a priority but put all the attention on improving process. That only improves performance on 1 of the 8 Dimensions. Learn about the other seven and how users have achieved more than 5-to-1 ROI. This high content Webinar will enlighten, inspire and equip you to get all 8 cylinders working together like you never thought possible.

$149.00

Where is the value in your business?

Strategist John R. Brandt will outline a practical methodology with which CEOs and executives can innovate the customer value and information their organizations deliver, regardless of industry or the nature of their core product or service. Key themes and topics included in the Webinar will be, why changing business and societal expectations are reshaping the customer value through to how to innovate total customer solutions, not sell products or services, right through to delivering seamless, integrated performance from your supply or value chain.

$149.00

Strategies for overcoming internal resistance to change

How do you create an environment in which new ideas can survive and thrive? How do you increase the innovative power of your organisation, its teams and its employees? What is strangling creative entrepreneurship in your company? This webinar will give a bold but chilling answer to all these challenging questions – questions which confront managers and executives on a daily basis. A new vocabulary for a new era will ensure that the participant gains a valuable understanding of the dramatic processes of change and innovation: processes which are essential to any organisation hoping to compete in our rapidly-evolving modern world. As a leading expert in the fields of learning and innovation management, Jef Staes will cover the difficulties of the cultural transition, the importance and origin of innovation and the required steps to achieve the necessary changes.

$149.00

Creating a Green Pathway to Success

In this Webinar, Cheryl Perkins will share best practices for taking sustainability to the next level. She’ll deliver examples and case studies of companies that have successfully delivered sustainable solutions. She will discuss how companies can build a strategy for sustainability by creating a holistic approach that addresses all aspects of sustainability. For example, it’s your leadership, your culture and your people that make the difference. It expands beyond 'your four walls' to include partners who have the green capabilities you need to succeed.

$149.00

Innovation Benchmarking to Raise Returns on Innovation Investments

In this highly practical Webinar, Dr. Alex Kandybin will discuss the results of two innovation benchmarking studies in the consumer healthcare industry. Through in-depth assessment of innovation performance and capabilities of participating companies, a novel approach to measuring and managing innovation, one that leverages the concept Return On Innovation Investment (ROI2), was defined. Through use of the mehodology (which is equally applicable to a broad range of consumer packaged goods companies) it becomes possible to correlate a firm’s organic growth and enhance innovation best innovation practices in the fields of innovation metrics, portfolio management, global R&D footprint/capability and linkages between growth strategy and innovation priorities.

$149.00

most popular